Authentic tropical fruit flavor shouldn't require choosing between quality and practicality. We built Primor to deliver both, starting with direct farm relationships and ending with products professionals trust.
The tropical fruit ingredient market offered two unsatisfying choices: artificial flavoring at low prices, or authentic quality at premium-only pricing. We set out to change that by combining direct farm relationships with efficient processing.
The tropical fruit ingredient market offered two unsatisfying choices: artificial flavoring at low prices, or authentic quality at premium-only pricing. We set out to change that by combining direct farm relationships with efficient processing.
We established partnerships with family farms in Latin America, known for producing some of the world's finest tropical fruit. Direct sourcing meant better quality control and fairer pricing for growers.
We established partnerships with family farms in Latin America, known for producing some of the world's finest tropical fruit. Direct sourcing meant better quality control and fairer pricing for growers.
We launched with frozen fruit purées made to professional standards: up to 67% real fruit, balanced with cane sugar and natural acids. No concentrates. No artificial ingredients. Just real fruit, preserved at peak ripeness.
We launched with frozen fruit purées made to professional standards: up to 67% real fruit, balanced with cane sugar and natural acids. No concentrates. No artificial ingredients. Just real fruit, preserved at peak ripeness.
Customer feedback drove our next innovation: shelf-stable syrups with the same real fruit commitment. Up to 25% real tropical fruit in a format that requires no refrigeration until opened.
Customer feedback drove our next innovation: shelf-stable syrups with the same real fruit commitment. Up to 25% real tropical fruit in a format that requires no refrigeration until opened.
Today, Primor ships to all 50 states, serving over 200 bars, restaurants, and cafés. We offer 10+ tropical fruit varieties in both frozen purées and shelf-stable syrups, all made with the same commitment to real fruit quality.
Today, Primor ships to all 50 states, serving over 200 bars, restaurants, and cafés. We offer 10+ tropical fruit varieties in both frozen purées and shelf-stable syrups, all made with the same commitment to real fruit quality.
Real Fruit. Real Flavor. Always.
Most fruit purées in the market are made from concentrate, loaded with added sugars, and stripped of the complexity that makes fresh fruit special.
We think that's wrong. Real fruit has layers: brightness, depth, aroma, texture. Our job is to capture all of that in a bottle so you can create something extraordinary.
"When someone tastes authentic tropical fruit flavor and recognizes it immediately, that's when we know we've done our job."
No concentrates. No artificial flavors. Just fruit, cane sugar, and natural acidity.
We buy directly from farms in Latin America and other tropical regions, ensuring fair prices and quality control.
Balanced Brix and acidity levels designed for consistent results every time.
Free shipping, ambient temperature safe, and a taste guarantee on every order.
Premium Tropical Fruit Sourcing
Our tropical fruit comes from Latin American and other parts of the Southern Hemisphere, a region recognized globally for exceptional growing conditions. We work exclusively with growers who meet our strict quality standards and harvest at peak ripeness.
Every batch is processed within 48 hours of harvest, to lock in freshness and then air shipped to our warehouse in Miami. This is why our purées and syrups taste closer to fresh fruit than anything else on the market.
Elevation and temperature create ideal conditions for tropical fruit cultivation
Every batch is air shipped to Miami to preserve its freshness.
Decades of tropical fruit growing knowledge ensure consistent quality.
More Fruit Per Bottle
Balanced for Mixology
Nothing Artificial
I discovered Primor when I was trying to recreate a cocktail I had in Cartagena. This is the real deal-it tastes exactly like fresh passion fruit from the source.
As a Colombian living in Chicago, I've tried every passion fruit product on the market. Primor is the first one that actually reminds me of home. My mom approves.
We switched to Primor for our passion fruit mousse and the customer feedback was immediate. Better flavor, more consistent texture. Never going back to our old supplier.
